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Best Techniques Instagram Video Views & Effects The New Feature in 2017

If there is one thing that Instagram has managed to do is to make ads feel like very normal part

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Old 10-06-2016, 06:58 AM   #1
 
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Default Best Techniques Instagram Video Views & Effects The New Feature in 2017

If there is one thing that Instagram has managed to do is to make ads feel like very normal part of the users' feed and less about interrupting features. It can actually be very hard to tell that post you are getting is not from one of the people you follow unless you are very keen.
Because it has even made it possible for third impression metrics where comments and likes can be added, the new video feature makes it match video giants like Vine and YouTube.



Instagram has managed to build its billion dollar business on photos and with the addition video support feature; the Facebook owned app is bound to go even higher. Marketing on the platform has been a tricky affair but by making posting of short videos possible, it has made a big difference as far as advertising potential goes.

How important is this new feature?
The video feature has been embraced largely because the previous likes display does not always reflect on the true popularity of the video even though it is an important metric. Instagram Views make better feedback form, especially on videos and this is what the new feature on Instagram has managed to do.

The new video feature makes it match video giants like Vine and YouTube because it has even made it possible for third impression metrics where comments and likes can be added.
The video open a whole new opportunity for brand marketers. It might be a simple addition but one that will pave way for the platform to become a video powerhouse and this is definitely good news for brand marketers.

A large number of major brands are already actively creating video content and it is something that is creating a wave considering that best branded video are now getting highlighted and best video practices on Instagram have also emerged.

The video feature has been embraced largely because the previous likes display does not always reflect on the true popularity of the video even though it is an important metric. A large number of major brands are already actively creating video content and it is something that is creating a wave considering that best branded video are now getting highlighted and best video practices on Instagram have also emerged.

The video posts are limited to 15 seconds, but advertisers still get the chance to buy video ads that are up to a minute.

The truth is that advertisers on Instagram have different other analytics tools they access to measure metrics such as engagement and reach, but the view counts will make it even easier for them to track the success of the videos and those of other brands including competitors just like they do on platforms like YouTube.


The fact that it is possible to add view counts under the videos greatly improve user experience because it makes their opinions feel appreciated. The video posts are limited to 15 seconds, but advertisers still get the chance to buy video ads that are up to a minute.
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